In 1972, Pontiac designed a rear spoiler for their Lemans and GTO models, a design copied from their popular Firebird Formula and Trans Am models.
These are show quality window stickers far surpassing what Pontiac fans have been used to in the concours d attelage 2016 past!
This just goes to show that many code promo kaizen magazine times vehicles appearing in promotional photos and magazine ads are not what always appear to be!
In the spec sheets for each of these cars, there is very strange photo of the Chevrolet Chevelle SS396 wheel (right).As you can see, both cars are both wearing manufacturer's license plates.Way into the 1990's when writing a retrospective on Pontiac Ram Air setups, oblivious to the fact that this setup was never released to the public.This 1972 GTO promotional photo is odd for a couple of reasons.Pontiac needed a contrasting color, and in 1966, they changed the center dish to black, a styling cue which remained until the Rally 1 wheel was discontinued in 1968.On both of these cars, a "400" emblem appears on the lower rocker panel, a styling cue that never saw production.Only a couple cars were rumored to have been built with the spoiler, and the remaining spoilers Pontiac had produced were unceremoniously dumped into the parts bins.Here we see the new 1970 Lemans, 1970 GTO, and 1970 Lemans Wagon, along with a 1969 Firebird.
Considering th lead time for the magazine was about 45 days, this car was most likely tested in September or October 1968.
Maybe the marketing department was having a bad hair day, but more than likely the reason for such a sedate look may have been because of the changing tastes of the American public.
But look closely at this photo, and you can see that this chassis is NOT the same red GTO as in the previous photo.The air cleaner was abandoned, but Pontiac decided to dub the engine "Ram Air IV as in "four ways.Get Target free shipping, from Nov.This wasn't the only GTO built this way.Lemans or Tempest model.